Blog: Advice




If I were hired by Baruch College to use new media to improve the College one main suggestion I would make is to organize it's YouTube page. The playlists on the channel are an odd assortment of recruitment videos, commencement videos from the past two years, a random video on Baruch and Social Media (ironically) and then a good majority of ECON 1001 review session videos. There is no system behind this set up at all and I think it would be best if Baruch made a second channel where review sessions can be uploaded appropriately.

 First of all, the page as made in 2009 and if one scrolls all the way down, they will find that the page was mostly used to upload videos of conferences and panels, then a trend emerged of videos on how to get a job. The trend then moves on to computer tutorial videos about 7 years ago when computers used to be big and bulky. They probably still weren't used as commonly in the educational respect as they are now - which is amazing because that was less than a decade ago. Today, however, we have a huge computer lab, technology centers, laptop stations and so on. And yet the layout of this one YouTube page remains unorganized.

 With channels, the college can split educational videos from informational and recruitment centered videos. Prospective students can search through properly organized playlists like "Meet the Alumni", "Student Life", "Starr Events", and "Take a Tour". This would be on the current Baruch College channel. Whereas on Baruch College Review, all Midterm review sessions and SAM tutorials (the excel software used in most finance and information systems classes) can be posted in their own respective subjects and categories. Both channels can have the other linked in the "Channels" bar.

 While I didn't notice that Baruch has a few other channels already, those are simply for specific centers like SACC and Starr to post on. I think that an academic channel would be a great new media improvement that Baruch College could make.

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